Nick Bosa’s postgame move has set social media—and the NFL jersey market—on fire. After the 49ers star flashed a white MAGA hat with gold “Make America Great Again” lettering during a postgame interview, his jersey sales spiked like a last-minute touchdown. And if the official NFL Shop is any indicator, Bosa’s jersey isn’t just selling well—it’s sold out or nearly sold out in many stores across the country.
It’s no small feat, given the current political climate, to see an NFL player so openly show support for Donald Trump. While other athletes are sticking to the safer route of ambiguous postgame soundbites, Bosa unapologetically jumped in front of the cameras and made his stance clear. That’s no easy decision, especially in a league that’s often seen players tiptoeing around anything that might be seen as controversial. Bosa, however, took the opportunity to point at his hat, solidifying his reputation as both an athlete and an individual who isn’t afraid to express his beliefs.
Just became a Nick Bosa fan ❤️🤣 pic.twitter.com/oWjErduCos
— MAGA Xlr8ing (@xlr8ing19002) October 28, 2024
The demand for Bosa’s Nike Scarlet Player Game Jersey is proof enough that he’s tapped into a loyal fan base that appreciates a little backbone. For these fans, supporting an athlete who’s willing to take a stand aligns with their own frustrations with the constant barrage of woke messaging from nearly every corner of entertainment and media. This isn’t about politics for many; it’s about finding someone in the public eye who isn’t afraid to break from the script.
As if the hat flash wasn’t bold enough, Bosa doubled down in his postgame press conference, saying, “I’m not gonna talk too much about it, but I think it’s an important time.” Simple, to the point, and maybe exactly what many Americans have been feeling lately—without the need for a drawn-out explanation. Bosa’s comments were brief, but his actions and statements spoke volumes for those tuning in, particularly fans who feel like they’re constantly being asked to pick a side in today’s polarized world.
Following Nick Bosa’s appearance in a Donald Trump MAGA hat on Sunday night, his jersey has emerged as the best-selling jersey on the NFL Shop. pic.twitter.com/V53J9Xiw5R
— OutKick (@Outkick) October 30, 2024
This is also not the first time Trump and Bosa have been linked. Back in 2019, after Bosa was picked second overall in the NFL Draft, Trump congratulated him on social media, predicting Bosa’s potential to become “one of the best.” Trump, as usual, knew how to spot a winner, and in Nick Bosa, he seems to have found one who’s not just a talented athlete but someone who stays true to his convictions.
Bosa’s public display of support isn’t happening in a vacuum, either. He’s joined by other high-profile athletes, including former Green Bay Packers quarterback Brett Favre, who made an appearance alongside Trump at a recent rally in Wisconsin. Favre, another Hall of Fame legend, didn’t hold back, telling the crowd that there’s “never been a more important time in our lives than right now in this election.” He made his endorsement loud and clear, drawing comparisons between Trump’s leadership and the Packer organization’s culture of winning.
In an era where celebrities and athletes are often rewarded for playing it safe, Bosa and Favre’s willingness to voice their views is more than just refreshing—it’s becoming a rallying point. They’re reminding fans that patriotism, free speech, and a little bit of good old-fashioned pride in the country still have a place in sports, whether the mainstream wants to acknowledge it or not.
So, love him or hate him, Bosa’s decision to step onto the field wearing that MAGA hat was about more than just a hat. It was about saying, “I’m here, I’m not backing down, and I’m speaking my mind.” And clearly, fans are responding, given the skyrocketing demand for his jersey. If this trend keeps up, we might just see more athletes willing to take that same risk, leaving the woke playbook on the bench and stepping out with a bit more freedom to express who they really are.